Unbiased reviews of wrist watches and horology - Why Rolex Prices are Falling - Rolex Vs Omega Vs Breitling - Rolex Vs. Jaeger-LeCoultre - METAS vs. COSC

Watch Reviews & Horological Information

Welcome to your growing destination for unbiased and honest wrist watch reviews across all price spectrums. At, we believe that every timepiece tells a unique story, and our mission is to guide you through the vast world of watches, from affordable everyday options to luxury timepieces. Whether you're a seasoned collector or a first-time buyer, our dedicated team of watch enthusiasts is committed to providing you with insightful reviews that cut through the noise and help you make informed decisions.

In a market flooded with choices, we understand the importance of clarity and authenticity. Our reviews go beyond the surface, delving into the craftsmanship, design, and functionality of each watch we feature. From inexpensive models that offer exceptional value for the money, to high-end luxury timepieces that redefine elegance, we cover it all. Our goal is to empower you with the knowledge you need to find the perfect watch that suits your style, preferences, and budget.

At, transparency is our guiding principle. You can trust that our reviews are free from bias, influenced only by the merits of each watch. We strive to create a community where watch enthusiasts can come together to share their passion and make informed choices. Join us on this horological journey as we explore the world of watches, one review at a time.

Thank you for choosing as your go-to source for genuine, unbiased, and comprehensive wrist watch reviews. Time awaits, and we're here to help you find the perfect companion for every moment.

A Brief History of Time (keeping)

Horology, the art and science of timekeeping, has a history as rich and intricate as the mechanical wonders it encompasses. From ancient sundials to the precision of modern atomic clocks, the evolution of horology is a fascinating journey through human ingenuity, technological advancements, and cultural influences.

The origins of horology can be traced back to ancient civilizations that sought to measure and organize time. Sundials, one of the earliest timekeeping devices, were used by the Egyptians and Greeks as early as 1500 BCE. The development of water clocks and candle clocks further marked humanity's quest for precision in measuring time.

Mechanical Clocks:
The medieval period witnessed a significant leap in timekeeping technology with the advent of mechanical clocks. In 14th-century Europe, large tower clocks became prominent features in town squares and religious institutions. These clocks, driven by weights and gears, revolutionized timekeeping and set the stage for smaller, more portable timepieces.

The Age of Pocket Watches:
As the Renaissance unfolded, so did the refinement of timepieces. The 16th century saw the emergence of pocket watches, transforming timekeeping into a personal experience. Craftsmen and artisans honed their skills, creating intricate designs and incorporating precious materials. The pocket watch became a symbol of status and sophistication.

The Pendulum Revolution:
In 1656, Dutch scientist Christiaan Huygens introduced the pendulum to clock mechanisms, bringing a new level of accuracy. The pendulum's regular oscillation significantly improved timekeeping precision, laying the foundation for the development of accurate and reliable clocks.

Industrial Revolution and Mass Production:
The 19th century, marked by the Industrial Revolution, saw the mass production of timepieces. Innovations such as interchangeable parts and assembly lines transformed watchmaking into a thriving industry. Companies like Waltham and Elgin in the United States pioneered the production of standardized, affordable watches for the general public.

Wristwatches Take Center Stage:
The early 20th century witnessed a shift from pocket watches to wristwatches. Initially considered a feminine accessory, wristwatches gained popularity during World War I as soldiers found them more practical on the battlefield. This shift in fashion marked a new era in horology, with iconic brands like Rolex and Omega leading the way.

The Quartz Revolution:
The latter half of the 20th century brought about the Quartz Revolution. The invention of the quartz crystal oscillator led to the development of highly accurate and affordable quartz watches. While traditional mechanical watches faced a decline, the industry adapted to new technologies, coexisting with quartz timepieces.

Renaissance of Mechanical Watches:
In recent decades, there has been a renaissance of interest in mechanical watches. Enthusiasts appreciate the craftsmanship, intricate movements, and timeless elegance of mechanical timepieces. Luxury watchmakers continue to push the boundaries of innovation, creating limited-edition masterpieces that blend tradition with modernity.

Mechanical Watch Basics

At the core of a mechanical watch lies a mesmerizing symphony of gears, springs, and escapements, orchestrated to keep time with unparalleled accuracy.

The key components include:

Mainspring: The source of power, the mainspring is wound manually or automatically through the motion of the wearer's wrist.

Gear Train: Transmitting energy from the mainspring, the gear train regulates the speed at which the hands move.

Escapement: Acting as the timekeeper's conductor, the escapement releases controlled bursts of energy to the balance wheel.

Balance Wheel: Oscillating back and forth, the balance wheel divides time into precise intervals.

Dial and Hands: Displaying the time, the dial and hands are the visible elements of the watch.

Pioneering Innovations by Omega

Omega, a trailblazer in the world of luxury watches, has introduced several groundbreaking innovations:

Co-Axial Escapement:
Developed by master watchmaker George Daniels and adopted by Omega in the late 1990s, the Co-Axial escapement reduces friction, enhancing long-term precision and reducing the need for frequent maintenance.

The Basics of an Escapement:

Before we explore the Coaxial Escapement, let's understand the fundamental concept of an escapement in watchmaking. The escapement is a critical component that regulates the release of energy in a mechanical watch. It consists of an escape wheel, a pallet fork, and a balance wheel. The oscillation of the balance wheel, controlled by the hairspring, interacts with the escapement to divide time into equal intervals.

The Traditional Swiss Lever Escapement:
Traditionally, Swiss lever escapements have been the standard in mechanical watches. While effective, they require regular lubrication and are susceptible to wear, affecting long-term accuracy. This is where Omega's Coaxial Escapement enters the scene as a game-changer.

Omega's Coaxial Escapement:

Invention by George Daniels:
The Coaxial Escapement was the brainchild of British watchmaker George Daniels. Omega acquired the rights to this groundbreaking technology, recognizing its potential to enhance the performance of their timepieces.

Eliminating Sliding Friction:
Unlike the sliding motion in traditional escapements, the Coaxial Escapement employs a radial impulse, reducing sliding friction significantly. This design minimizes wear and tear, resulting in increased accuracy and an extended service interval.

The Tri-Level Coaxial System:
Omega's Coaxial Escapement operates on a tri-level system. It incorporates three pallets, each interacting with the escape wheel at different times. This innovative design further reduces friction and enhances the efficiency of the escapement.

Increased Longevity:
The reduction in friction and wear not only enhances accuracy but also contributes to the longevity of the movement. Watches equipped with the Coaxial Escapement require less frequent maintenance, making them more durable over time.

Stable Amplitude:
The Coaxial Escapement ensures a stable amplitude of the balance wheel, even as the watch runs. This stability results in more consistent timekeeping and improved overall performance.

Omega's Coaxial Escapement represents a paradigm shift in the world of watchmaking. Its innovative design, conceived by the legendary George Daniels, has propelled Omega watches to new heights of accuracy, durability, and reliability. As the watch industry continues to evolve, Omega's Coaxial Escapement stands as a testament to the brand's commitment to pushing the boundaries of what is possible in mechanical timekeeping.

Master Chronometer Certification:
Omega has taken the Coaxial Escapement to new heights by subjecting its watches to rigorous testing through the METAS certification process. Watches that meet these standards are awarded the prestigious Master Chronometer certification, guaranteeing exceptional precision and performance.

Rolex: The Pursuit of Excellence

Rolex, a name synonymous with precision, luxury, and innovation, has played a pivotal role in shaping the landscape of the watch industry. Since its inception in 1905, the Swiss watchmaker has been at the forefront of horological advancements, consistently pushing the boundaries of technology and design. Here are a few of the key advancements Rolex has made that have left an indelible mark on the watch world.

Waterproof Watches: The Oyster Case (1926):
In 1926, Rolex revolutionized the watch industry by introducing the Oyster case – the world's first waterproof watch case. This hermetically sealed case featured a screw-down crown and case back, providing an effective barrier against moisture and dust. The Oyster case not only enhanced the durability of Rolex watches but also paved the way for the development of dive watches, setting a new standard for water-resistant timepieces.

Perpetual Rotor: The Self-Winding Mechanism (1931):
Rolex introduced the world's first self-winding mechanism, known as the Perpetual rotor, in 1931. This ingenious innovation harnessed the natural motion of the wearer's wrist to wind the watch automatically. The self-winding mechanism eliminated the need for manual winding, enhancing the convenience and reliability of Rolex watches. This innovation has become a hallmark feature in the majority of automatic watches across the industry.

Chronometer Certification: Precision and Accuracy (1950s):
Rolex has been a pioneer in obtaining chronometer certifications for its watches, showcasing its commitment to precision and accuracy. In the 1950s, the brand played a crucial role in establishing the Swiss Official Chronometer Testing Institute (COSC). Rolex watches, with their COSC certification, set new standards for accuracy in timekeeping, solidifying the brand's reputation for producing some of the most reliable watches in the world.

Cerachrom Bezel: Unparalleled Scratch Resistance (2005):
In 2005, Rolex introduced the Cerachrom ceramic bezel, a material known for its exceptional scratch resistance and durability. The Cerachrom bezel not only maintained its color vibrancy over time but also provided enhanced resistance to corrosion and fading. This innovation is particularly valuable in sports watches, where durability and performance are paramount.

Paraflex Shock Absorbers: Enhanced Shock Resistance (2005):
Rolex's commitment to robustness and reliability led to the development of the Paraflex shock absorbers in 2005. These innovative shock absorbers, integrated into the movement, significantly increased the resistance of Rolex watches to shocks and impacts. The Paraflex system ensures that Rolex timepieces maintain accuracy even in challenging conditions, making them suitable for various demanding environments.

Rolex's journey through the decades has been marked by a relentless pursuit of excellence and innovation. From the groundbreaking Oyster case to the revolutionary self-winding mechanism and modern advancements like the Cerachrom bezel and Paraflex shock absorbers, Rolex has continually redefined the standards of watchmaking. As the brand continues to evolve, its legacy of timeless innovations solidifies Rolex's position as an industry leader and a symbol of enduring craftsmanship.

The Magnetic Challenge

One of the challenges faced by mechanical watches is susceptibility to magnetism, which can affect accuracy. Luxury brands have addressed this issue with anti-magnetic technologies:

Rolex Milgauss: Specifically designed for professionals working in magnetic environments, the Rolex Milgauss can withstand magnetic fields up to 1,000 gauss, thanks to its innovative shield.

Omega's Master Chronometer Anti-Magnetic Movement: Omega's commitment to precision is evident in its Master Chronometer certification, which includes anti-magnetic properties. The use of non-ferrous materials and advanced design shields the movement from magnetic interference.

Mechanical watches are more than mere timekeepers; they are expressions of craftsmanship, innovation, and precision. Omega, Rolex, and other luxury brands continue to push the boundaries of what is possible in horology. As we marvel at the intricate dance of gears and springs, it becomes clear that these timepieces are not just instruments to measure time but works of art that withstand the test of both time and innovation.

Watch Brands Based on Price and Perception


Timex - Casio - Seiko - Citizen - Fossil


Orient - Bulova - Hamilton - Tissot - Aristo - Deep Blue - Victorinox


Longines - Oris - Baume & Mercier - TAG Heuer


Omega - Rolex - Breitling - IWC - Grand Seiko - Patek Philippe - Audemars Piguet - Vacheron Constantin - Jaeger-LeCoultre - A. Lange & Söhne

Please note that the categorization can vary, and some brands may have watches that span multiple price ranges. Additionally, the perception of luxury can be subjective, and personal preferences play a significant role in choosing a watch. This is a small list but gives you an idea of various brands.

Swiss Made Watch Brands

In the world of horology, Swiss-made watches stand as the epitome of precision, craftsmanship, and timeless elegance. Renowned for their exceptional quality and attention to detail, Swiss watches have consistently held a prestigious position in the watchmaking industry. This article delves into the rich history of Swiss watchmaking, exploring the factors that have made Switzerland the global hub for the creation of some of the finest timepieces in the world.

A Legacy of Precision:

The story of Swiss watchmaking dates back centuries, with the industry gaining prominence in the 18th century. The Swiss reputation for precision and reliability in watchmaking began with the establishment of the Geneva Watch Guild in 1601. This marked the beginning of a tradition that would eventually lead Switzerland to become the undisputed leader in the world of horology.

Swiss craftsmen, often working in small, family-owned workshops, became known for their meticulous attention to detail and commitment to precision. This dedication laid the foundation for the reputation that Swiss watches enjoy today. As demand for these exquisite timepieces grew, the Swiss watchmaking industry flourished, with entire towns and regions specializing in different aspects of the craft.

The Birth of Swiss Watchmaking Centers:

The Jura region, particularly the Vallée de Joux, became a focal point for watchmakers, and it is here that many iconic Swiss watch brands trace their origins. This region's cold climate was conducive to watchmaking precision, as temperature and humidity fluctuations could be kept to a minimum. The Vallée de Joux became synonymous with the art of haute horlogerie, producing movements that were not only accurate but also pushed the boundaries of innovation.

Geneva, another Swiss city with a deep connection to watchmaking, became a hub for luxury watch brands. The prestigious Geneva Seal, introduced in the 19th century, further solidified the city's reputation for producing watches of the highest quality. Brands like Patek Philippe, Vacheron Constantin, and Audemars Piguet emerged, crafting timepieces that were not just instruments for telling time but works of art.

Quality Standards and Trademarks:

Swiss watchmaking's rise to global dominance can be attributed in part to the stringent quality standards enforced by the Swiss government. In 1971, the Swiss Made label was introduced, indicating that a watch's movement was Swiss and that at least 60% of the watch's production costs were incurred in Switzerland. This label became a mark of authenticity and excellence, further enhancing the desirability of Swiss watches.

Innovation and Endurance:

Swiss watchmakers have continually embraced innovation, marrying traditional craftsmanship with cutting-edge technology. From the advent of the automatic movement to the introduction of groundbreaking materials, Swiss watchmakers have demonstrated a commitment to pushing the boundaries of what is possible in watch design and engineering.

The enduring appeal of Swiss watches can also be attributed to the industry's ability to adapt to changing times. While maintaining a deep respect for tradition, Swiss watchmakers have embraced modern aesthetics and technological advancements, ensuring that their timepieces remain relevant and desirable in contemporary markets.

Swiss-made watches have transcended their utilitarian purpose to become symbols of luxury, craftsmanship, and timeless style. Rooted in a history of precision and innovation, Swiss watchmaking has earned its reputation as the pinnacle of horological excellence. As enthusiasts and collectors around the world continue to seek out these exceptional timepieces, the allure of Swiss-made watches shows no signs of waning. In the ever-evolving landscape of watchmaking, Switzerland remains the beating heart of an industry that has mastered the art of measuring time in the most exquisite manner possible.

Sellita Movements

As you venture into watch collecting, you'll begin to hear one name more than others when it comes to automatic movements, that name is Sellita. Sellita movements, or designs based on Sellita movements are so prevalent they warrent mention here.

Sellita is a Swiss movement manufacturer that has played a significant role in the watchmaking industry, particularly in the realm of automatic movements. The history of Sellita movements is closely tied to the broader context of the Swiss watchmaking tradition.

Early Years: Foundation and Origins
Sellita was founded in 1950 by Anton Borel and his son, André Borel, in La Chaux-de-Fonds, Switzerland. The company initially focused on the assembly and manufacturing of ebauches, which are partially completed movements. During the mid-20th century, the Swiss watch industry faced challenges due to the rise of quartz watches. This prompted a reevaluation of traditional mechanical watchmaking practices, leading to the restructuring and consolidation of many companies.

Transition to Movement Production: 1950s-1970s
Sellita, recognizing the changing landscape of the industry, began to shift its focus from merely assembling movements to producing complete movements. This transition allowed the company to adapt to market demands and maintain its relevance in the face of increasing competition. During this period, Sellita produced various manual-winding movements, supplying them to a range of watch brands.

Rise of Automatic Movements: Late 20th Century
As the demand for automatic watches grew in the latter half of the 20th century, Sellita expanded its capabilities to include the production of automatic movements. The company capitalized on the popularity of self-winding watches, offering reliable and cost-effective movement solutions to watchmakers.

ETA and Sellita: Business Dynamics
Sellita's history is closely intertwined with that of ETA (Ebauches SA), another prominent Swiss movement manufacturer. ETA, a subsidiary of the Swatch Group, supplied movements to a large portion of the watch industry. However, in the early 2000s, ETA decided to reduce the supply of movements to external companies, creating a need for alternative suppliers.

Sellita stepped in to fill this gap, providing watchmakers with alternative movements that were compatible with existing designs. This move solidified Sellita's position as a key player in the Swiss movement market.

Product Development and Innovations
Sellita has continued to refine and expand its movement catalog over the years. The company has developed a range of automatic movements, including those with additional complications such as chronographs and GMT functions. Sellita movements are known for their reliability and compatibility with industry standards, making them a popular choice for many watch brands.

Present Day: Global Reach and Continued Growth
Sellita has grown into a globally recognized movement manufacturer, supplying movements to a diverse array of watch brands, from entry-level to luxury segments. The company's ability to produce high-quality movements at competitive prices has contributed to its success.

Sellita's history reflects the resilience and adaptability of the Swiss watch industry. In the face of challenges and changes in consumer preferences, Sellita has consistently evolved to meet the needs of the market, solidifying its position as a key player in the world of automatic watch movements.

Japanese Watchmaking Takes on Swiss Tradition

In recent years, Japanese watchmaking has emerged as a formidable contender, with brands like Seiko and Grand Seiko challenging the traditional Swiss dominance. This shift reflects not only technological advancements but also a unique blend of Japanese precision, innovation, and an unwavering commitment to quality.

Seiko's Legacy of Innovation

Seiko, founded in 1881, has played a pivotal role in transforming the landscape of watchmaking. The brand's relentless pursuit of innovation has led to groundbreaking achievements, such as the creation of the world's first quartz watch in 1969, the Seiko Astron. This marked the beginning of a new era and showcased Japan's ability to pioneer cutting-edge technologies.

Seiko's technological prowess is not limited to quartz movements. The Spring Drive mechanism, introduced in 1999, exemplifies the fusion of traditional craftsmanship and modern engineering. This unique movement combines the precision of a quartz watch with the mechanical beauty of a traditional automatic movement, showcasing Seiko's commitment to pushing the boundaries of watchmaking.

Grand Seiko: The Epitome of Japanese Craftsmanship

Within the Seiko family, Grand Seiko stands out as a symbol of unrivaled craftsmanship and precision. Established in 1960, Grand Seiko was conceived with the goal of creating watches that could compete with the best in the world. The "Grand Seiko Standard" was established, setting a benchmark for accuracy, legibility, and durability.

Grand Seiko watches are characterized by their Zaratsu-polished cases, hand-finished movements, and the iconic lion emblem—a testament to the brand's pursuit of perfection. The attention to detail and meticulous craftsmanship rival that of renowned Swiss watchmakers, earning Grand Seiko a well-deserved place among the world's finest timepieces.

Precision Meets Elegance

One area where Japanese watchmaking excels is in the marriage of precision and aesthetic excellence. Grand Seiko watches, in particular, are celebrated for their impeccable dial designs, featuring intricate textures, unique patterns, and a level of detail that showcases the artistry of Japanese craftsmanship.

Furthermore, Grand Seiko's dedication to achieving the perfect balance of form and function is evident in their Spring Drive movements. The smooth, sweeping seconds hand and impressive power reserve contribute to a sense of refinement that echoes the precision associated with Swiss haute horlogerie.

Competing on the Global Stage

As Japanese watchmaking continues to evolve, it has successfully positioned itself as a serious competitor on the global watchmaking stage. Seiko and Grand Seiko timepieces are gaining recognition for their exceptional quality, reliability, and innovative technology, challenging the traditional perception that only Swiss watches can epitomize luxury.

The emergence of Japanese watchmaking, exemplified by Seiko and Grand Seiko, signals a new era in horology. These brands have not only embraced innovation but also upheld a commitment to traditional craftsmanship and precision. As Japanese watches continue to captivate enthusiasts worldwide, it becomes clear that the Land of the Rising Sun is not only keeping pace with Swiss watchmaking but also contributing its own unique chapter to the rich history of haute horlogerie. The competition between Japanese and Swiss watchmaking traditions is fostering a healthy environment of innovation, ensuring that timepiece aficionados have an ever-expanding array of exceptional choices to adorn their wrists.

So How About American Watch Makers?

In the world of horology, the United States has carved its niche with a rich history of watchmaking that dates back to the 19th century. While Switzerland may be synonymous with precision timepieces, American watchmaking has a compelling narrative of innovation, craftsmanship, and resilience. In this article, we will explore the fascinating history of American watchmaking and delve into some of the prominent U.S. companies that continue to make watches today.

The Early Years:

The origins of American watchmaking can be traced to the early 19th century when entrepreneurial spirit and industrialization were sweeping the nation. In 1806, Thomas Jefferson, the third President of the United States, commissioned the construction of a water-powered mill in Virginia to produce precision gears for watches. This marked the beginning of American efforts to establish a domestic watchmaking industry.

Waltham Watch Company:

One of the pivotal moments in American watchmaking occurred in 1850 with the founding of the Waltham Watch Company in Massachusetts. Waltham pioneered the concept of interchangeable parts, a revolutionary approach that significantly enhanced the efficiency of watch production. The company's watches, known as the "Waltham Model 1857," gained international acclaim for their precision and quality.

Hamilton Watch Company:

In the early 20th century, the Hamilton Watch Company emerged as a powerhouse in American watchmaking. Founded in 1892 in Lancaster, Pennsylvania, Hamilton quickly gained a reputation for producing accurate and reliable timepieces. During World War I and II, Hamilton played a crucial role by supplying watches to the U.S. military, further solidifying its position as a leading American watchmaker.

The Quartz Revolution:

The mid-20th century brought about significant changes in the watchmaking industry with the advent of quartz technology. While Swiss watchmakers initially dominated this transition, American companies like Bulova embraced quartz movements. Bulova, founded in 1875, became a prominent player in the quartz revolution and played a key role in popularizing electronic timekeeping.

Contemporary American Watchmakers:

As the 21st century unfolds, several American companies continue to contribute to the global watchmaking landscape. Shinola, based in Detroit, Michigan, has gained recognition for its commitment to American craftsmanship and its efforts to revive domestic manufacturing. The company produces a range of watches, each hand-assembled in the United States.

Another notable player is RGM Watches, based in Mount Joy, Pennsylvania. RGM is renowned for its handmade, high-quality timepieces, often featuring intricate watch complications. The company's dedication to preserving traditional watchmaking techniques has earned it a place among respected horological artisans.

Deep Blue Watches

Deep Blue Watches has established itself as a prominent player in the world of diving timepieces, known for its commitment to quality, precision, and innovation. With a history rooted in a passion for exploration and a dedication to crafting reliable underwater instruments, the Deep Blue Watch Company has become a trusted name among divers and watch enthusiasts alike.

The Early Days:

Founded in 2007 by Stan Betesh, Deep Blue Watches set out to create robust, high-performance dive watches that could withstand the rigors of underwater exploration. Betesh, a watch enthusiast and avid diver himself, envisioned timepieces that not only looked stylish on land but also delivered uncompromising functionality beneath the waves.

The company's early collections, such as the Depthmaster and Master 1000 series, quickly gained popularity for their impressive water resistance, durable construction, and attention to detail. Deep Blue Watches earned a reputation for producing timepieces that could meet the demanding needs of professional divers while appealing to the discerning tastes of watch collectors.

Innovation and Technological Advancements:

One of the pivotal moments in Deep Blue's history came with the introduction of their innovative depth rating technology. The brand utilized helium release valves and improved gasket designs to enhance the water resistance of their watches, allowing divers to explore even greater depths without compromising the integrity of their timepieces.

Deep Blue also embraced advancements in materials and technology, incorporating features such as scratch-resistant sapphire crystals, high-grade stainless steel cases, and luminescent markers for improved visibility in low-light underwater environments. These advancements not only showcased the company's commitment to quality but also positioned Deep Blue Watches as a leader in the dive watch industry.

Collaborations and Special Editions:

Over the years, Deep Blue Watches has collaborated with renowned divers and organizations to create special edition timepieces. These collaborations have not only added exclusivity to the brand but have also reinforced its connection with the diving community. Limited editions, often featuring unique color schemes and commemorative designs, have become highly sought after by collectors.

The Future of Deep Blue Watches:

As Deep Blue Watches continues to evolve, the company remains dedicated to pushing the boundaries of innovation in dive watch technology. The brand has expanded its product line to include a wide range of styles, from classic dive watches to more contemporary designs. Deep Blue's commitment to quality craftsmanship, durability, and precision ensures that their watches will continue to be a preferred choice for those who demand performance both on land and underwater.

Deep Blue Watches has carved out a distinctive niche in the watch industry, earning the respect of divers, collectors, and enthusiasts worldwide. With a rich history of innovation and a commitment to excellence, the Deep Blue Watch Company continues to explore new depths in the world of timekeeping, reinforcing its status as a key player in the evolution of dive watches.

The history of American watchmaking is a testament to innovation, resilience, and a commitment to quality. From the early days of Waltham and Hamilton to the present endeavors of companies like Shinola, RGM, and Deep Blue, American watchmakers have left an indelible mark on the global horological stage. As the industry continues to evolve, these companies carry forward the legacy of American craftsmanship, ensuring that the art of watchmaking remains a timeless pursuit on American soil.

Choosing the Perfect Wrist Watch

Choosing the perfect wristwatch is an art that goes beyond mere timekeeping. A watch is a reflection of one's style, personality, and often, a symbol of status. In this guide, we'll explore various factors to consider when selecting a wristwatch, including price, quality, movement types, bands, functions, and the age-old question of whether watches can be considered good investments.

Price and Quality

The price of a wristwatch can vary significantly, from budget-friendly options to luxury timepieces that can cost a small fortune. It's essential to find a balance between your budget and the quality you desire. High-end brands often use superior materials and craftsmanship, but there are also many mid-range options that offer excellent quality at a more affordable price.

Consider the purpose of the watch and how often you plan to wear it. If it's for everyday use, durability and scratch resistance may be more critical than if it's a special occasion timepiece. Research reviews, seek recommendations, and make an informed decision based on the watch's reputation for reliability and longevity.

Movement Types: Automatic vs. Quartz vs. Manual Wind

The movement, or the mechanism that powers the watch, is a crucial factor to consider. There are three primary types of movements: automatic, quartz, and manual wind.

Automatic: These watches are powered by the movement of the wearer's wrist. They are known for their smooth, sweeping second hands and are often associated with luxury watches. Automatic watches may require occasional winding if not worn regularly.

Quartz: Quartz watches are battery-powered and are known for their accuracy. They are low-maintenance, as they don't require winding, but the second hand moves in a ticking motion rather than a smooth sweep.

Manual Wind: These watches need to be manually wound to function. While less common today, they are appreciated by watch enthusiasts for their traditional charm and connection to watchmaking history.

Choose the movement type that aligns with your preferences for convenience, accuracy, and the aesthetic appeal of the second-hand motion.

Band and Bracelet Types

The choice of band or bracelet can significantly impact the overall look and feel of the watch. Common options include leather, metal, rubber, and fabric straps, each with its own set of advantages and style considerations.

Leather bands exude sophistication and are ideal for formal occasions, while metal bracelets are versatile and durable, suitable for both casual and dressy settings. Rubber and fabric straps are often chosen for sports or outdoor activities due to their comfort and durability.


Consider the functions you need in a watch, as they can vary from basic timekeeping to complex features like chronographs, moon phases, and dive capabilities. Assess your lifestyle and preferences to determine the practicality of additional functions. While some may appreciate the added features, others may prefer a more minimalist design.

Number of Watches in Your Collection

The question of how many watches one should have in their collection is subjective. Some people are content with a single, versatile timepiece, while others enjoy having a variety for different occasions. Consider your lifestyle, wardrobe, and personal preferences when building your watch collection.

Are Watches Ever Good Investments?

While watches can hold or appreciate in value over time, it's essential to approach them as a passion or hobby rather than a guaranteed investment. Certain rare and limited-edition watches from reputable brands may increase in value, but this is the exception rather than the rule. If you're considering watches as an investment, thorough research and consultation with experts are crucial.

Choosing a wristwatch is a personal journey that involves balancing style, functionality, and budget. Whether you're drawn to the intricate craftsmanship of a luxury timepiece or prefer the practicality of an everyday watch, the key is to find the perfect balance that suits your individual taste and lifestyle. By considering factors such as price, quality, movement type, band material, and functions, you can make an informed decision that will stand the test of time.

Should You Use a Watch Winder?

For those of us who choose automatic watches, the question arises, should you be using a winder?

A watch winder is a device designed to keep automatic watches running when they are not being worn. While there are benefits to using a watch winder, there are also some potential disadvantages. Here's a discussion of the pros and cons:

Benefits of Using a Watch Winder:

Convenience: One of the primary benefits of using a watch winder is the convenience it offers. If you have multiple automatic watches in your collection, a watch winder allows you to keep them all ready to wear without having to set the time and date each time you switch watches.

Preservation of Complications: Some automatic watches come with additional complications, such as moon phases or perpetual calendars. Keeping these complications running can be more intricate and time-consuming to set each time. A watch winder helps maintain these complications without manual adjustment.

Lubrication Distribution: Regular movement of the watch can help distribute lubricants evenly, preventing them from settling and potentially drying out, which can be beneficial for the long-term health of the movement.

Disadvantages of Using a Watch Winder:

Excessive Wear: Continuous movement of the watch can lead to increased wear and tear on the movement components. While high-quality watches are designed to withstand regular use, constant movement in a watch winder may contribute to faster wear, particularly for less robust movements.

Potential Overwinding: Some automatic watches are sensitive to overwinding. While modern automatic movements often have mechanisms to prevent overwinding, it's essential to ensure that the watch winder is compatible with the specific watch to avoid potential damage.

Energy Consumption: Watch winders require power to function, whether through batteries or an electrical outlet. This constant energy usage may not be environmentally friendly and could contribute to increased electricity costs.

To Wind or Not to Wind:

The decision to use a watch winder depends on personal preference and the specific characteristics of your watches. If you rotate through your watches regularly and appreciate the convenience of having them ready to wear, a watch winder can be a practical accessory. However, if you don't mind setting the time and date when you wear a watch, allowing your automatic watches to rest when not in use may help extend their overall lifespan.

In conclusion, while a watch winder offers convenience and can help maintain certain watch complications, it's essential to weigh these benefits against the potential drawbacks, including increased wear and energy consumption. Consider the specific needs of your watches and personal preferences before deciding whether to use a watch winder.

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